The main criteria for choosing a good real estate location

The main criteria for choosing a good real estate location

The Main Criteria for Choosing a Good Real Estate Location

Choosing the right location for a real estate investment or for a primary residence is crucial. A good location can not only increase the value of your property in the long term, but it can also improve the quality of life for the occupants. This article explores the essential criteria to consider when selecting an optimal location based on market trends and development prospects.

Why is location so important?

The location of a property plays a decisive role in its value and attractiveness. A good location can guarantee high rental demand, long-term valuation, and a better quality of life for occupants. On the other hand, a bad location can limit these benefits and lead to a depreciation of the property. Here's why location is a key factor:

  • Rental request : Properties in desirable locations tend to attract more renters, which ensures stable rental income.
  • Valorization : A good location can contribute to the appreciation of the value of the property, thus ensuring a good return on investment in the long term.
  • Quality of life : For a main residence, the location directly affects the quality of life of the occupants, depending on the proximity of services and infrastructures.

Key Criteria for Choosing a Good Location

1. Accessibility and Transport

Accessibility is one of the most important criteria for choosing a good real estate location. A location that is well served by public transport and main roads is more attractive for buyers and renters.

  • Proximity to Public Transport : The proximity to train stations, metro or bus stations is crucial to facilitate daily travel. Good access to public transport can increase the value of your property and attract renters or potential buyers.
  • Access to Main Roads : Easy access to major roads and highways can improve connectivity with other regions and make the location more appealing for families and professionals.
Residence close to public transport

2. Local Infrastructures and Services

Local infrastructure and services are critical in assessing the attractiveness of a location. Schools, businesses, health centers, and leisure facilities play a key role in the quality of life.

  • Schools and Education : The proximity of quality schools is a determining factor for families. Properties located in areas with good schools tend to have higher demand and value more quickly.
  • Shops and Services : Proximity to shops, supermarkets, restaurants and essential services such as banks and pharmacies is an important criterion for buyers and renters.
  • Health Facilities : Access to health centers, hospitals and clinics is crucial for the safety and well-being of occupants.
  • Leisure Spaces : The presence of parks, sports centers and leisure facilities improves the quality of life and attracts potential buyers who seek an active lifestyle.
Children's play area

3. Safety and Environment

Safety and the environment are decisive factors for the attractiveness of a location. Safe, well-maintained neighborhoods are more popular with buyers and renters.

  • security : Learn about crime rates in the area. A safe neighborhood is more appealing to families and professionals, and can have a positive impact on the value of the property.
  • Environment : The cleanliness and maintenance of the region are important indicators. Green spaces, air quality and the absence of noise pollution contribute to a pleasant living environment.

4. Development and Expansion Potential

The future development potential of the region is a key criterion for evaluating the attractiveness of a location. Areas in full development or under revitalization offer opportunities to appreciate the value of real estate.

  • Development Projects : Learn about future development projects, such as new neighborhoods, shopping centers, transportation infrastructure, or urban renewal projects. These projects can improve the attractiveness of the region and increase the value of the properties.
  • Market trends : Analyze real estate trends in the region to identify areas with high growth potential. Neighborhoods that are booming or in the process of gentrification are often good long-term investments.

5. Economic Prospects and Labour Market

The local economy and the job market are crucial factors in determining the stability and potential growth of a location.

  • Labor Market : A high employment rate and the presence of major businesses and industries in the region can attract professionals and families, increasing the demand for real estate.
  • Economic growth : The economic growth of the region is an important indicator of the long-term attractiveness of the location. Expanding cities and regions generally offer better prospects for appreciating the value of real estate.

How to Analyze a Potential Location

Preliminary Research

Before making an investment decision, research the location thoroughly. Use online tools, market reports, and databases to gather information about the region.

  • Real Estate Websites : Use sites like SeLoger, LeBonCoin or Bien'ici to view real estate ads and analyze market trends.
  • Market reports : Consult real estate reports for data on real estate prices, market trends, and development prospects in the region.
  • Region Statistics : Access local statistics for information on population, economy, crime rates, and infrastructure.

Field visits

There is no substitute for a site visit to assess the location. Stroll around the neighborhood, observe the environment, and chat with locals to get first-hand impressions.

  • Observing the Environment : Note the condition of roads, buildings, green spaces, and local infrastructure.
  • Talk to Residents : Talk to locals for information about quality of life, safety, and local services.
Example of an unoccupied land in Switzerland

Expert consultation

Consult real estate professionals for location advice and reviews. Real estate agents, investment consultants, and city planners can provide valuable information.

  • Real estate agents : Local agents know the market well and can offer advice on promising neighborhoods and current trends.
  • Investment consultants : Consultants can help assess investment potential and identify risks associated with a location.


Choosing the right location for a real estate investment or a main residence is crucial to ensure the valuation of the property and improve the quality of life of the occupants. By considering criteria such as accessibility, local infrastructure, safety, security, development potential, and economic prospects, you can make an informed choice that will maximize the benefits of your investment. Careful analysis and thorough research are essential to identify the ideal location that will meet your needs and long-term goals.

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